Wood Products & Marketing Services Consulting

Wood Products and Marketing services are a core Pöyry service offering assisting clients to develop business and marketing solutions locally, regionally and globally. Our comprehensive product coverage includes logs and woodchips, sawn and engineered wood products, wood-based panels, and pulp and paper products.

We have extensive expertise in market research and analysis, strategy development, supply and demand assessment, competitiveness studies and benchmarking, feasibility studies, mill valuations and price outlooks. These studies cover the spectrum from raw commodities to finished products including single product multiple jurisdictions situations to multiple products in single jurisdictions. From our extensive knowledge, market intelligence and databases Pöyry is able to develop considered views on likely future trends in supply, demand, substitution, new product penetration and price. These services also complement our valuation service, providing market intelligence and log price forecasting to support the development of robust considered views on value.

Pöyry also offers performance improvement services covering the spectrum of operations from forest management, solidwood processing, panel manufacture and pulp and paper.

The team works closely with colleagues throughout the Asia Pacific, Europe and North and South America.